Online Training – Consumer Acquisition Management

Online Training – Consumer Acquisition Management

February 2, 2026

Jadwal Pelatihan Online Training – Consumer Acquisition Management

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Online Training – Consumer Acquisition Management

DESCRIPTION Training Consumer Acquisition Management

Di era persaingan bisnis yang semakin ketat, perusahaan membutuhkan strategi yang tepat untuk mendapatkan konsumen baru secara efektif sekaligus memaksimalkan ROI dari setiap aktivitas marketing. Tim marketing, sales, dan business development perlu menguasai konsep, strategi, dan taktik Consumer Acquisition Management agar dapat merancang kampanye akuisisi yang measurable dan berkelanjutan. Pelatihan ini dirancang untuk meningkatkan kompetensi karyawan dalam mengidentifikasi target konsumen, merancang kampanye akuisisi, memanfaatkan tools digital, dan mengukur efektivitas kampanye secara praktis.

TUJUAN Training Consumer Acquisition Management

Setelah mengikuti pelatihan ini, diharapkan peserta mampu :

Memahami konsep dan strategi consumer acquisition
Merancang dan mengeksekusi kampanye akuisisi yang efektif
Memahami tools digital dan teknik analisis untuk memaksimalkan konversi dan ROI
Menyusun strategi integrasi antara akuisisi dan retensi konsumen

**MATERI Training Online – Consumer Acquisition Management Training Consumer Acquisition Management**

Dasar-Dasar Consumer Acquisition
Segmentasi dan Targeting Konsumen
Customer Journey Mapping
Strategi Marketing untuk Akuisisi
Campaign Planning dan Execution
Tools dan Teknologi Akuisisi
Metrics & KPI Akuisisi

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Topik Training	: Online Training – Consumer Acquisition Management
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