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Pemasaran Jasa Asuransi
March 18, 2019
Jadwal Pelatihan Pemasaran Jasa Asuransi
| Tanggal | Tempat | Kota | | Belum ada jadwal terbaru |
MANFAAT
- Memahani konsep dan prinsip penjualan jasa asuransi
- Mampu memasarkan jasa asuransi sehingga target perusahaan lebih mudah tercapai
MATERI Training Pemasaran Jasa Asuransi
1. Marketing and Sales
- Introduction to Marketing
- Basic Functions of Marketing
- Basic Functions of Sales
2. Marketing Mix
- Product
- Product Development Processes
- Market Development Methods
- Price
- The Relationship between Cost, Margin and Profit
- Pricing in the Insurance Industry
- Place or Distribution Channel
- Agencies
- Brokers
- Direct Sales
- Bank
- Alternative Distribution Channels
- Promotion
- Marketing Communications
- Advertisement and Promotion
- Adaptation in Marketing Mix
3. Marketing Strategy
- Segmentation
- Targeting
- Positioning
4. About Client
- How Do Customers Buy?
- Lifelong Customer Experience
- Focusing to Customers
- How Will the Customer be Lost
5. Insurance Sales Process
- Preparing for Sales Process
- Creating Trust
- Obtaining Information
- Providing Solution
- Closing the Sales
TRAINING METHOD
Presentation
Discussion
Case Study
Evaluation
FACILITY
Training Kit
Handout
Certificate
Lunch + 2x Coffee Break
Souvenir
Pick Up Participant (Yogyakarta)
TRAINING FEE for Pemasaran Jasa Asuransi
Rp6.500.000,-/Peserta/Non Recidential
