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Media Relation
November 21, 2015
Jadwal Pelatihan Media Relation
Tanggal | Tempat | Kota | Belum ada jadwal terbaru |
Instructor by : Bambang Darmadi
OBJECTIVE
- How to develop an approach that is strategic and an essential part of your marketing mix.
- Knowledge and methods to plan an effective and successful media relations campaign.
- How to gain positive coverage for stories.
- How to engage journalists using innovative tactics.
- How to build effective long lasting relationships with journalists.
MATERI Training Media Relation
- Know the media
- Understanding Media Management
- Mastering Press Release
- Select Your Stories
- Ways of presenting the story to journalists/media
- Media engagement for briefings, launches, events
- The well equipped press office
- Incorporating social media in your media relations campaign
- Creating Crisis Management Plan
PARTICIPANT
- Designed for those with some responsibility for dealing with the media; whether you are new to Media Relations or experienced this course has something to offer. It is also suitable for practitioners who wish to refresh their knowledge on how to effectively work with the media.
TRAINING METHOD
Presentation
Discussion
Case Study
Evaluation
FACILITIES
Training Kit
Handout
Certificate
Lunch + 2 X Coffee Break
Souvenir
Pick Up Participant
TRAINING FEE for Media Relation
Rp 6.500.000,- / participant / Nonresidential
Minimal 3 orang peserta siap running