Home » Online Training – Strategi B2B Marketing
Online Training – Strategi B2B Marketing
December 23, 2024
Jadwal Pelatihan Online Training – Strategi B2B Marketing
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MATERI Training Online – Strategi B2B Marketing
1. B2B Marketing Fundamental
2. Marketing and Sales Funnel
3. Pricing and Promotion Strategy
4. Strategic Tools :
- Segmentation & Targeting Techniques
- Positioning Development Techniques
5. Brand Management:
- Brand Portfolio & Hierarchy Development Techniques
- Brand Name, Tagline, & Logo Development Principles
- Marketing Communications Plan DevelopmePrinciples (ATL & BTL Plan & Budgeting)
- Brand Equity Research Interpretation Technique & Research Planning
6. Customer Management:
- Customer Relationship Management (CRM) Techniques
- Loyalty Marketing Principles
- Customer Life-Time Value Principles & Customer Profitability Analysis
7. Product Management:
- New Product Development Principles
- New Product Development Research Techniques
- Product Portfolio & Profitability Analysis
- New Product Launching Techniques
- Product Bundling & Customization Principal
8. Landing Page Optimization
9. Digital Marketing Channel
10. Marketing Goal Setup
11. Keyword Research
12. Ads Copywriting
13. Campaign Monitor & Analysis
