Sales, Marketing, & CommunicationYogyakarta

Effective Sales Strategy


    TUJUAN

    Effective Marketing Strategy merupakan salah satu mata rantai penting dalam strategic business plan. Kemampuan menganalisis peluang dan persaingan dalam bisnis akan menjadi modal dasar penyusunan perencanaan dan strategi pemasaran.

     

    MATERI Training Effective Sales Strategy

    • Key traits of Successful Brands Long-Term
    • Strategic business planning process
    • Critical planning steps & the overall process
    • Analysing the Brand Scorecard
    • Consumer Insight Process
    • Elements of a Business Analysis
    • Completing a Strategic SWOT analysis
    • Building the overall business strategy
    • Core company competencies
    • Identifying key brand growth drivers
    • Developing sound annual objectives, strategies, and tactical plans
    • Functional objectives & strategies: focusing the overall marketing strategy
    • Developing the activities plan, determining budgets and setting controls

     

    MAANFAAT

    1. Memahami konsep dan implementasi market strategy & planning.
    2. Mampu melakukan brand scorecard analysis.
    3. Mampu melakukan strategic SWOT analysis.
    4. Mampu melakukan effective marketing strategy.

     

    TRAINING METHOD

    Presentation, Discussion, Case Study, Evaluation

     

    FACILITIES

    Training Kit

    Flash disc

    Handout

    Certificate

    Lunch

    2 X Coffee Break

    Souvenir

     

    BIAYA PELATIHAN

    Rp. 6.000.000,- /Peserta /Non Recidential

     

     

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